Alexander Ginsburg

Alex is responsible for cybersecurity-focused partnerships around digital identity and customer authentication, with a focus on protecting organizations against advanced threats and preparing for the next wave of agentic AI–driven fraud.
Previously, he was Head Product Management for payment products, leading card and digital payment portfolios issued for various Swiss private and retail banks, and worked in private banking at Julius Baer and RBS Coutts as well as in marketing/media organizations.
In his current role, as well as in his former positions, Alex has been exploring new B2B2C business models, creating innovative product offerings and implementing new strategies at scale.