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Christoph Frechen

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Gneneral Manager Global Marketing & Communications

Retail & Consumer Services

A Marketing and Brand Leader, renowned for achieving exceptional business success through building brands, impactful and data-driven omnichannel activations, and transformative leadership across diverse global markets, including Europe, USA, and the Middle East. Bringing entrepreneurial expertise to drive innovative strategies that leverages deep insights into consumer behavior to shape brand strategy and marketing initiatives, ensuring alignment with consumer needs to enhance brand relevance, loyalty, and lasting business impact. An addiction to change that continuously challenges the status quo, fostering evolution to ensure businesses and consumer relationships stay ahead of trends and thrive through innovation and continuous improvement. A passionate commitment to business development, team empowerment, and company culture, underpinned by global experience and strong business acumen.

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